Legal
Privacy Policy
Last updated: 28 March 2026
1. Who We Are
Slim By Nature (ABN registered, trading as SBN) operates the website slimbynature.com.au and the SBN Life mobile application. In this policy, "we", "us", and "our" refers to Slim By Nature.
2. Information We Collect
We collect the following information when you use our website or app:
- Account information: Name, email address, and shipping address when you create an account or place an order
- Order data: Purchase history and order details via our Shopify store
- Program data: Your detox program type, start date, daily checklist entries, wellness metrics (energy, mood, sleep, digestion, cravings, skin), weight and waist measurements, food diary entries, and wellness journal text recorded in the SBN Life app. With your consent (default on, switchable off in app Settings › "Back up my data"), this information is also backed up to our servers and tied to your email address so you can recover it after reinstalling or moving to a new phone. You can delete this cloud backup at any time from the app or by emailing hello@slimbynature.com.au.
- Quiz responses: Answers to our wellness quiz used to recommend suitable programs
- Device information: Push notification tokens, device type, and platform (iOS/Android) for sending app notifications
- Chat conversations: Messages sent to our AI companion Angel for customer support purposes
- Email subscriptions: Email address and subscription source when you opt in to our mailing list
- Loyalty and referral data: Points balance, earning history, referral codes, and referred friend email addresses for our SBN Rewards program
3. How We Use Your Information
- To provide and personalise your detox program experience
- To process and fulfil your orders
- To provide customer support via our AI companion Angel and human support team
- To send push notifications about your program, reminders, and product updates (with your consent)
- To send marketing emails about wellness tips, recipes, and offers (with your consent)
- To recommend suitable programs based on your quiz responses
- To manage your SBN Rewards points balance, tier status, and referral activity
- To generate and deliver discount codes earned through loyalty points or referrals
- To improve our products and services
4. Data Storage & Security
Your data is stored securely using industry-standard encryption and security practices:
- Order and customer data is stored in Shopify (PCI-DSS compliant)
- Program data and quiz results are stored in Supabase (SOC 2 Type II compliant, hosted in Australia)
- App data is stored locally on your device with cloud sync for backup
- AI conversations are processed by Anthropic's Claude API and are not used to train AI models
- Support tickets are managed via FreshDesk
5. Third-Party Services
We use the following third-party services to operate our platform:
- Shopify: E-commerce platform for orders and payments
- Supabase: Cloud database for app data and user profiles
- Anthropic (Claude): AI engine powering our Angel companion
- FreshDesk: Customer support ticket management
- Expo: Mobile app push notification delivery
- RevenueCat: In-app subscription management and purchase verification
- Apple App Store / Google Play: In-app purchase billing and subscription management
- Vercel: Website hosting
- Google Analytics: Website usage analytics (anonymised)
We do not sell your personal information to any third party.
6. Your Rights
Under the Australian Privacy Act 1988, you have the right to:
- Access your personal information
- Request correction of inaccurate information
- Request deletion of your data
- Opt out of marketing communications at any time
- Withdraw consent for push notifications via your device settings
To exercise any of these rights, contact us at info@slimbynature.com.au.
7. Data Retention
We retain your data for as long as your account is active or as needed to provide our services. Order data is retained for 7 years as required by Australian tax law. You may request deletion of your account and associated data at any time.
8. Children's Privacy
Our services are not directed at individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected data from a child, please contact us immediately.
9. Changes to This Policy
We may update this privacy policy from time to time. We will notify you of significant changes via email or in-app notification. Continued use of our services after changes constitutes acceptance of the updated policy.
10. Contact Us
If you have any questions about this privacy policy or how we handle your data, please contact us:
- Email: info@slimbynature.com.au
- Website: slimbynature.com.au